In my previous post, I wrote about what a copywriter can do for you and your business. The benefits of using a professional and informed copywriter are many – from additional insight, to increased sales – and your business deserves the best. Today, I want to take a closer look at copywriting itself. What is…
Well, here we are. Eight days into my own personal Everest – attempting to write a novel in 30 days. It’s been an adventure so far, and I’ve learned a few things about myself and my process along the way. So, where do we stand? Total Words Written to Date – 10724 as of 11:28am…
OK. Here’s the situation. My parents went away on a week’s vacation…whoops. No. That’s not quite right. Not where I meant to go with that, so let me try again… Today is November 1. Many of you might already know that it’s also Day 1 of National Novel Writing Month, or NaNoWriMo. For those of…
Running a business is tricky. Used to be, you could likely get by with a small, isolated marketing plan that targeted your immediate surroundings. The people in your neighbourhood, or town, or city. The rest of the world wasn’t your concern, and that was A-OK. But now? Well, my friends, the playing field has changed….
I need to tell you something. Something that’s been bugging me for a while. I think you know what it is. Why are you so afraid to be extraordinary? Why are you hiding behind everyone else when you – yes, you – were designed to be one-of-a-kind and sparkling? It pisses me off. There is nothing…
I’ve been having some difficulty lately trying to get more writing done. The desire is there. I have ideas. Things I want to say. If anything, the problem, if I can call it that, is too many ideas. There are currently about six drafts waiting to be finished on my post page. New ideas pop…
As any parent will tell you (perhaps reluctantly), having kids does in fact teach you a few things. Some good. Some not-so-good. You find out things about yourself you never would have guessed, believed, or wanted to know. My son is constantly showing me new ways to look at the world, my relationships, and how…
Why does it seem like those of us with the audacity to seek something else are generally viewed as either naive, selfish, or stupid? I keep coming back to this lately. To the idea that what I want is somehow strange or otherwise irresponsible. As you might know from the “About Me” section, I’m a…
The high school students are right in the thick of midterm exams. It`s a stressful time for everyone – students are cramming and obsessing over every little thing, and teachers have a mountain of paper to grade in a short period of time. Everyone is on edge. Within that atmosphere, if you are lucky, the…
Inching towards midnight. It must be time for another blog post. I am not the first person to completely switch careers and trajectories in their life. In fact, I think it’s probably becoming the norm. We are all just searching for something – anything – other than the usual 9-to-5 misery that so many of…